OrangeSoda

OrangeSoda
Founded 2006
Founders Jay Bean, Chris Finken, and Derek Miner
Parent Deluxe Corporation
Website www.orangesoda.com

OrangeSoda Inc. is an Internet marketing company. They focus on creating geo-targeted search engine marketing (SEM), search engine optimization (SEO), and pay per click (PPC) campaigns.[1] It is currently owned by Deluxe Corporation.

History

OrangeSoda was founded in 2006 by Jay Bean, Chris Finken, and Derek Miner, using private funds, local money from investors, and a strategic partner.[2][3]

Not affiliated with the orange soft drink, Bean chose the name for his company from his wide library of personally owned domain names, intending for it to become a catchy and memorable name for a new tech company. In the first year, the company grew from just 4 employees to 65.[4] As of 2011, OrangeSoda has 175 employees, 6000 customers, and did $19 million in revenue in 2010.[5] OrangeSoda is partnered with CityGrid Media, Yellow Pages Group (YPG), and Freedom Communications to provide social, mobile, and search services to their customers.[6] In 2009, OrangeSoda was recognized as one of the top 100 fastest growing companies in Utah by MountainWest Capital Network.[7] In 2010, the company was voted as the best startup venture in Utah Valley and one of the top 3 places to work by Utah Valley Business Quarterly.[8] In 2012, OrangeSoda was acquired by Deluxe Corp. for $27.7M.

References

  1. ↑ Cameron Christoffers, "Who Loves OrangeSoda? Small Businesses Might…", Tech Crunch IT', 2009-7-16
  2. ↑ Tom Harvey, "OrangeSoda: You have to ask them what they do", The Salt Lake Tribune, 2008-12-20
  3. ↑ "Barking Frog Can Change the Face of Your Business Today!". barkingfrogseo. Retrieved 8 November 2015.
  4. ↑ Utah Valley Business Magazine, "Startups to Watch", Utah Valley Business Quarterly, 2008 Spring
  5. ↑ Adriana Gardella, "Advice From a Sticky Web Site on How To Make Yours the Same", The New York Times, 2011-04-13
  6. ↑ AlwaysOn Network, "CEO Showcase: OrangeSoda", aonetwork.com, 2011-3-20
  7. ↑ Mountain West Capital Network, "Title of article", Mountain West Capital Network, 2009
  8. ↑ Briana Stewart "Best of UV Business 2010", Utah Valley Business Quarterly', 2010 Summer
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