Patty Brard

Patty Brard

Patty Brard in 2012
Background information
Birth name Petula Louise Brard
Also known as Patty Brard
Born (1955-03-25) March 25, 1955
Sorong, Netherlands New Guinea
Origin Netherlands
Genres pop
Occupation(s) TV presenter/host, Singer
Instruments Singing
Years active 1977 - present
Labels Philips Records (currently: Universal Music), Ultraphone, Striped Horse, Princess Entertainment/Records
Associated acts

Luv', José Hoebee, Marga Scheide, Hans van Hemert, Piet Souer,

Billy Preston, Paulinho Da Costa
Website www.pattybrard.nl

Patty Brard (born Petula Louise Brard on March 25, 1955 in Sorong, New Guinea) is a famous Indo (Dutch-Indonesian) entertainer. She is a TV personality and a singer notable as a former member of the girl group Luv'. For four decades, she has often hit the headlines of the tabloid press.

In the late 1970s, Luv' scored a string of international hit records such as "You're the Greatest Lover", "Trojan Horse", "Casanova" and "Ooh, Yes I Do" on the record charts. The group reunited on several occasions. Since 1983, Patty has been active on television as a host/presenter of Candid Camera-like TV shows such as Bananasplit and Gaan met die Banaan as well as the 1985 edition of the San Remo Festival and the 2001 version of Big Brother. Inspired by the success of The Osbournes, she appeared in reality television shows that featured her life, the most popular being Patty's Posse (2003-2004). In recent years, she was often invited on famous talk shows (Jensen!, Mooi! Weer De Leeuw, De Wereld Draait Door, RTL Late Night...). Her funny participation in the ice skating competition Sterren Dansen Op Het IJs (2007) and Sterren Springen Op Zaterdag (also known as Celebrity Splash!) were highly covered events.[1] Since 2007, she has been a showbiz expert on the entertainment news program Shownieuws on SBS 6. Brard has also been involved in other shows on the same channel including De Nieuwe Uri Geller ("The new Uri Geller"), Wie Ben Ik? ("Who Am I?"), K2 zoekt K3" and Bonje Met De Buren ("Trouble With Neighbours"). After Sanoma and Talpa had taken over SBS Nederland in 2011,[2] her contract was not extended.[3] Between 2011 and 2013, she worked as freelancer for SBS 6 and RTL Nederland. In 2013 and 2015, she signed exclusive deals with SBS Broadcasting B.V.[4]

Musical career

The Luv' years

In 1976, she was recruited by Hans van Hemert to be part of a girl group called Luv' with José Hoebee and Marga Scheide. On December 31st, 1979, Luv' received the Buma Export Award.[5][6] The trio scored a string of hit records in Benelux, Germany, Switzerland, Austria, Denmark, France, New Zealand, Australia, South Africa, Zimbabwe and Mexico.[7] In 1980, she left the group and took part in two comebacks with Luv' (in 1993-1996 and in 2005–2012).

The Post Luv' era

In 1981, Patty was the first Luv' member to start a solo career. She recorded in the 1980s three albums (All This Way, You're In The Pocket and Red Light) in Los Angeles. She collaborated with famous session musicians (like Billy Preston, Paulinho Da Costa, Paul Jackson, Jr. and Jai Winding).[8][9][10] Patty's American recordings weren't big selling discs like those of Luv' (except the single "Hold On To Love" which was a Top 20 hit in the Netherlands, a Top 10 hit in Belgium and which reached the 12th position in South Africa in 1981).

She is used to record duets:

In 1997, as the Spice Girls world phenomenon reached its peak, Patty hired five young women to form a short-lived female pop group Patty Cash. Hans van Hemert did the production on the quintet's recordings. Moreover, the same year, she was part of a Dutch All Stars choir (BN'ers voor BNN) which recorded "Hij gaat voor C",[14] a parodic cover version of "We Are the World" that reached the 3rd position on the Dutch Top 40. Six years later, she briefly formed her own girls band "Enuv'", inspired by her experience as a Luv' member. In 2010, NRGY Music released Brard's Schlager oriented single "Het leven is een feest" (Life is a party)[15] for the Carnival festivities in the Netherlands, which peaked at #8[16] in the Netherlands. In 2011, she had two other hits: "Waarom zou drinken een zonde zijn" (#21 on the Single Top 100[17]) and "Bunga, Bunga" (#64 on the Single Top 100[18]).

Discography

Albums

Singles

TV career

Since 1983, Patty Brard has hosted many TV shows, such as Banana Split, Gaan met die banaan, Brard gaat extreem, Onder de B van Brard and Hart van de stad. In 1985, she presented with Pippo Baudo the famous Sanremo Music Festival on the Italian TV channel Rai Uno.

In early 2001, in her TV show Absolutely Patty on Yorin, she interviewed VIPs in her house. In that year she also hosted the third Dutch edition of Big Brother.

Two years later, a reality TV programme Patty's Posse featured her domestic life, her friends and her family (her daughter Priscilla, and her third husband René). In the autumn of 2004, she was filmed with other celebrities (among them, her Luv' colleague Marga Scheide) as they were having a health cure in Ibiza.

On March 25, 2005, she celebrated her 50th birthday, which spawned a special TV programme Pat's Life (in which she met the most important persons in her life) was prepared. Later that year RTL 5 broadcast Lieve Patty, in which Patty helped desperate candidates to solve their love problems. In 2006, the docusoap Back In Luv' featured Luv's reunion.

Her funny performance in Sterren Dansen op het IJs (the Dutch version of Skating with Celebrities) in January 2007 was a heavily covered media event. After a 15-year-long partnership with RTL Nederland, she signed a contract with SBS 6. She was involved in several programs:

In addition to the presentation of her own shows, Brard has often been invited on successful TV shows, like (Mooi! Weer De Leeuw, Jensen! and Life & Cooking...).

In April 2011, Sanoma and Talpa took over SBS Nederland.[23] One month later, Patty's deal was not extended.[24] Soon after, RTL Nederland announced that Brard would appear in September 2011 on a reality program Diva's draaien door[25] with former rivals Patricia Paay and Tatjana Simic.

Her participation in Sterren Springen Op Zaterdag (also known as Celebrity Splash!) in 2012 relaunched her career. 2013 saw her return on SBS 6.

TV shows

Career in other media

Radio

In 1996, Patty hosted Radio Romantica on Hitradio Veronica, in which she gave the listeners advices about their love problems. In 2003 and 2004, she worked on a weekend show on Noordzee FM.

Playboy

In January 1988, Brard was the cover girl of one issue of the Dutch edition of Playboy. Nowadays, the pictures of this photo session can easily be found on internet.

Columnist and interviewer

In 2005 and 2006, she wrote a weekly column in Weekend (a Dutch gossip magazine) about her career and her point of view about show business. In August 2007, she was a temporary correspondent of Privé (a Dutch celebrity magazine) in which she writes another column about her holidays in Ibiza. She interviewed female stars for the glossy publication Beau Monde between 2008 and 2010. 2012 saw her comeback as a columnist for Weekend.

Acting and dubbing

Patty appeared in Odyssée d'amour, a movie directed by Pim de la Parra in 1987 as well as in Costa! and the series based on it in 2001. She also played cameo roles in the TV series Pittige tijden (a parody of Goede Tijden, Slechte Tijden in 1997) as well as in the films Spion van Oranje (2009)[26][27] and Sinterklaas en de Pepernoten Chaos (2013).[28]
Since 2010, Brard has been voicing characters for the Dutch versions of 3-D animated comedies and children's films: "How to train your dragon" and Sammy's adventures in 2010, "Heksje Lilly en de reis naar Mandolan" (the sequel of Lilly the Witch: The Dragon and the Magic Book) in 2011,[29] Legends of Valhalla: Thor in 2012 and Alvin and the Chipmunks: The Road Chip in 2015.

Advertisements and TV commercials

Personal life

Her husbands and her lovers

Since Luv's breakthrough, the Dutch tabloids have always been interested in Patty's privacy, especially in her love affairs.

The Luv' singer got married four times:

In addition to these weddings, she has had many affairs, including:

Patty's bankruptcy in 1993

Due to the flop of Hello/Brard (a magazine she had launched with Eric Peute and that focused on women's fashion, beauty, health and entertainment), Patty went bankrupt in December 1993. She was obliged to sell all her possessions. It took years to recover.

Biography

A journalist, Pieter Ploeg wrote her biography (De Naakte Waarheid: The Naked Truth) which was published by Strengholt in 2003.

References

  1. Video of Brard's performance on "Sterren Dansen Op Het IJs" in January 2007 on SBS 6. (Dutch) Accessed: May 21, 2011
  2. Article posted on DutchNews.nl about SBS taken over by Talpa and Sanoma on April 20, 2011. (Dutch) Accessed: May 21, 2011
  3. Patty's interview on RTL Boulevard on May 18, 2011. (Dutch) Accessed: May 21, 2011
  4. Patty extends her contract with SBS 6. Accessed:August 3, 2016
  5. Bumacultuur.nl, List of the Conamus Export Prize winners; Conamus (currently: Buma Cultuur) is an organisation which promotes Dutch music artists abroad. Every year, since 1972, this foundation has presented an Export Prize to reward the best selling Export acts from the Netherlands.
  6. List of the winners of Dutch pop music awards presented by Buma Cultuur in 1979
  7. Luv's peak positions on the charts. Accessed:August 3, 2016
  8. Album credits of All This Way, released in 1981
  9. Album credits of You're in the pocket, released in 1982
  10. Album credits of Red Light, released in 1986
  11. Kendricks is a former singer of the Motown singing group the Temptations
  12. Peak position of "Huilen is voor jou te laat" by Patty Brard and Jacques Herb
  13. Peak position on the Dutch Single Top 100
  14. Infos about the parodic version of "We Are the World" recorded by Dutch celebrities
  15. "Het leven is een feest" by Patty Brard on Oranje Muziek site
  16. Peak position on Dutch Single Top 100
  17. Peak position on Dutch Single Top 100. Accessed:August 3, 2016
  18. Peak position on Dutch Single Top 100. Accessed:August 3, 2016
  19. Shownieuws.tv, Shownieuws website on SBS 6. (Dutch) Accessed: January 23, 2011
  20. Dutch Audience Measurement Company
  21. Article published on June 15th 2009 in De Telegraaf about Patty as judge on K2 zoekt K3
  22. TV-visie.nl, Article about Prins zoekt vrouw on SBS 6. (Dutch) Accessed: January 23, 2011
  23. Article on Total News on April, 2011. (Dutch) Accessed: May 21, 2011
  24. Article posted on Televizier.nl on May 18, 2011. (Dutch) Accessed: May 21, 2011
  25. Official site of TV reality program "Diva's draaien soor". (Dutch) Accessed: July 17, 2011
  26. Spion van Oranje release info on IMDb.com
  27. Official site of the movie "Spion van Oranje"
  28. IMDB file Accessed: August 3, 2016
  29. Youtube.com, Video of Patty in Heksje Lilly. (Dutch) Accessed: May 21, 2011
  30. Patty's chello ad
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