Pumpkin Patch (retailer)

For the general term, see Pumpkin.
Pumpkin Patch
Traded as NZX: PPL
Founded 1990; 26 years ago
Founder Sally Synott[1]
Headquarters Auckland, New Zealand
Number of locations
 218 (2009)
Area served
 Worldwide
Key people
 Peter Schuyt (Chairman)
Luke Bunt (CEO) as of August 2015.
Products Brands: Urban Angel Girls, Charlie&me, Patch General Store, Patch Maternity
Revenue Decrease NZ$381.9 million (2010)[2]
Profit Increase NZ$25.5 million (2010)
Total assets NZ$161 million (2007)[3]
Number of employees
 2000[1][4]
Website Pumpkinpatchkids.com

Pumpkin Patch is a childrenswear retailer based in Auckland, New Zealand established in 1990 that mostly focuses on the design, marketing, retail, and wholesale of children’s clothing. It employs over 2,000 people and has company-owned retail stores in New Zealand, Australia and Ireland as well as distribution agreements in Asia, the Middle East, the United Kingdom and the United States. The company also sells its products online.

In 2015, Pumpkin Patch was voted by Australian shoppers as providing the best customer service in their category of clothing and sport stores. The company rated the highest in the survey for customer satisfaction at 92%.[5]

The firm also received a Highly Recommended in the Essential Baby Awards 2015 in the "best maternity and babywear clothing brand" category.[6]

Pumpkin Patch has a long term partnership with charity organisation Cure Kids and has raised over $600,000 since the partnership began in 2006 to help save, improve and extend the lives of thousands of young children with life-threatening illnesses.[7]

Since 2014, the firm has experienced declining revenues and margin compression due to competition. In response, it has closed a number of unprofitable stores, withdrew from some overseas markets, and cut other costs. It temporarily breached some of its banking covenants in 2015 but has since renegotiated those.[8] It went into receivership in October 2016.[9] They put there Dublin Ireland stores into liquidation on Saturday the 2nd of December and let all there staff go on the spot without paying there last weeks wages. But after the staff refused to leave the store and carried out a sit in the receivers agreed to pay them in cash.

References

  1. 1 2 "Pumpkin Patch investor relations". Pumpkinpatch.biz. Retrieved 2016-07-17.
  2. ↑ "News". Ragtrader.com.au. Retrieved 2016-07-17.
  3. ↑ "Pumpkin Patch Limited - Macquarie Securities Australian Conference May 2007" (PDF). Pumpkinpatch.biz. Retrieved 2016-07-17.
  4. ↑ "Pumpkin Patch investor relations". Pumpkinpatch.biz. Retrieved 2016-07-17.
  5. ↑ Feek, Belinda (April 30, 2015). "Pumpkin Patch rates top on Australian shopper survey". NZ Herald. Retrieved October 1, 2015.
  6. ↑ "Essential Baby Awards 2015". essentialbaby.com.au. Essential Baby. Retrieved 3 November 2015.
  7. ↑ "Our charity". Pumpkin Patch. Retrieved October 1, 2015.
  8. ↑ Nona Pelletier (2015-09-30). "Another difficult year for Pumpkin Patch | Radio New Zealand News". Radionz.co.nz. Retrieved 2016-07-17.
  9. ↑ "Pumpkin Patch goes into receivership". Radio New Zealand. 26 October 2016.

External links

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