Timbuk2

Timbuk2
Formerly called
Scumbags
Founded San Francisco, California (1989 (1989))
Founder Rob Honeycutt
Headquarters San Francisco, California, United States of America
Key people
Patti Cazzato, CEO [1]
Products Messenger bags
Website www.timbuk2.com
Commuter with bag
"DeeDog" in color black-gold-black
Timbuk2 Messenger Bag with an Iron Horse bicycle

Timbuk2 is a San Francisco based messenger bag company that was established in San Francisco in 1989 by former bike messenger Rob Honeycutt.[2] The company was originally named Scumbags, but founder Honeycutt changed the name to Timbuk2 Designs in 1990. The name Timbuk2 was inspired in part by the American rock band Timbuk3 and the company's swirl logo was designed by Honeycutt and is meant to mimic the rotation of a bike wheel.[3] Timbuk2 is owned by private equity firms VMG Equity Partners and Capital Logic Partners.[4]

Timbuk2 founder Honeycutt was fascinated by "just in time" manufacturing. He studied the Toyota manufacturing model and developed the Timbuk2 Classic Messenger bag pattern to be able to accommodate custom orders from independent bike dealers in San Francisco. While its product line has since expanded beyond custom bags, Timbuk2 has continually designed and manufactured all its custom products in San Francisco's Mission neighborhood since 1989. Non-custom products are manufactured in China, Vietnam, and Indonesia.[5] Timbuk2 is one of the few remaining manufacturing facilities operating in San Francisco. In 2011, Timbuk2 launched a bicycle share program in its retail store.[6]

References

  1. "Timbuk2 Appoints Patti Cazzato as Chief Executive Officer" Specialty News. 2014 Jul. 9. Retrieved 2014 Jul. 26
  2. Sarkar, Pia (2004-11-09). "Facing economic reality". San Francisco Chronicle. Retrieved 2008-01-26.
  3. "Meet Timbuk2" Timbuk2. Retrieved 2014 Jul. 26
  4. "Timbuk2 Designs gets the Message" VMG Partners. 2005 Oct. 5. Retrieved 2014 Jul. 26
  5. "Timbuk2 About Manufacturing" Retrieved 2016 March 18
  6. "Bikeshare" Timbuk2. Retrieved 2014 Jul. 26


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