WWRZ

WWRZ

City	Fort Meade, Florida
Broadcast area	Lakeland-Winter Haven
Branding	Max 98.3
Slogan	Playin' it All!
Frequency	98.3 MHz (Channel 274) (also on HD Radio) 98.3-2 FM simulcast of WLKF (HD Radio) 98.3-3 FM simulcast of WJIS (HD Radio) 98.3-4 FM simulcast of WONN (HD Radio)
Translator(s)	96.3 W242AK (Lakeland) 96.7 W244BJ (Lakeland) {WLKF/WWRZ-HD2} 98.7 W254AI (Auburndale){WJIS/WWRZ-HD3} 106.1 W291AG (Highland City) {WJIS/WWRZ-HD3} 107.1 W296CS (Lakeland) {WONN/WWRZ-HD4}
First air date	1990 (as WSCF)
Format	Adult Hits
ERP	27,000 watts
HAAT	203 meters
Class	C2
Facility ID	72687
Callsign meaning	RZ = "Rose" (after previous moniker)
Former callsigns	WSCF (1990-11/1990) WXKT (1990-1991) WOKD-FM (1991-1993) WKGF-FM (1993-1996)
Owner	Hall Communications
Sister stations	WONN, WPCV, WLKF
Webcast	Listen Live
Website	max983fm.com

WWRZ is a commercial radio station in Fort Meade, Florida, broadcasting to the Lakeland-Winter Haven area on 98.3 FM.

Programming

Prior to 2 January 2006 the station was dubbed "98.3 The Rose" and operated with an Adult Contemporary format. Currently, they are focused on playing a wide variety of genres (hence their slogan "Playin' It All") such as new wave, pop, rock, and hip hop. Current on air personalities include Eric Michaels, the MAX morning show host with side-kick Mike Lee.

Former logo

External links

Query the FCC's FM station database for WWRZ

Radio-Locator information on WWRZ

Radio stations in the Lakeland / Winter Haven market

By AM frequency	910 1130 1230 1280 1330 1360 1430 1460 1490 1570

By FM frequency	89.3 90.3 91.1 91.9 94.1 96.7 97.5 98.3 102.9

By callsign	WFLJ WHNR WIPC WKES WLKF WLLD WLVF-FM WONN WPCV WQXM WSIR WTWB WTWD WWAB WWBF WWRZ WYFO

List of defunct stations	WLAS-LP 96.1 WLVF 930

Florida radio markets Daytona Beach Fort Myers–Naples–Marco Island Ft. Pierce–Stuart–Vero Beach Ft. Walton Beach Gainesville–Ocala Jacksonville Lakeland-Winter Haven Melbourne–Titusville–Cocoa Miami–Ft. Lauderdale Orlando Panama City Pensacola Sarasota–Bradenton Tallahassee Tampa–St.Petersburg–Clearwater West Palm Beach–Boca Raton Other Florida radio regions Florida Keys Lake City Sebring See also List of radio stations in Florida

Hall Communications

AM radio stations	WICH WILI WJOY WLKW WLPA WNBH WONN

FM radio stations	WBTZ WCTK WCTY WILI-FM WIZN WKNL WKOL WLKF WNLC WOKO WONN-FM WPCV WROZ WWRZ

Coordinates: 27°51′11″N 81°52′01″W / 27.853°N 81.867°W / 27.853; -81.867

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